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The Kauffman Foundation
You have an idea for a business. Now what?
The idea. That's where it starts. Now what do you do with the idea? You could start a business-but could you start a viable business? Find the answer with Kauffman Fastrac®
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"The value we bring is experience, collaboration, and expertise to anyone who wants it." - Chuck Holder, President of Entrepreneurs' Connection
This immersive course is designed to provide information, tips, exersises and tools to help you think about your business idea.
As you progress through the course, you’ll work to:
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Discover how your business concept matches your personal vision.
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Align your business concept with a real market opportunity.
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Find your target market and discover your competitive advantage.
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Determine the unique features and benefits of your product/ service.
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Learn how to set realistic financial goals for your business.
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Define your company’s brand and marketing.
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Learn how to manage business functions and develop an organizational culture.
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Determine the steps to profitability.
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Identify potential sources of funding for your business.
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Launch your business.
